Technology as a whole has changed a lot in the past couple of years. With the introduction of different machine learning and deep learning-based applications and pieces of software, the future of technology is definitely tunnel-visioned towards automation, thoroughly. With this in mind, let’s try and analyse 4 pieces of technology which will dominate the market in 2020.
#1: Data Warehousing And Data Lakes
The usage of data is a delicate subject after what happened with the Cambridge Analytica scandal. With this in mind, though, it’s mandatory to state how impactful the usage of data has been for businesses in 2019. It has been noticed how, in fact, the most successful companies marketing-wise were using data lakes architecture to optimise their paid social ads, targeting, effectively, the right audience at the right time. Amazon and Facebook (of course) have both been using data for their ads, but this is very likely to grow even more in 2020.
#2: Cloud-Based Architectures For Hardware
PC components have become incredibly powerful in the past couple of years. With greater power, though, comes great responsibilities: the average price of a graphics card in 2019 has been fluctuating around $350, which, when combined with a new motherboard and a new processor, could easily bring the price of a brand new machine to the $1000 region (on average). With this in mind, companies like NVidia have been creating cloud-based services in which the user can build their own machine from scratch and use it for a small monthly fee. Is this the future of personal computers? Time will tell.
#3: Augmented Analytics
In the past three years, eCommerce has taken over small, medium and enterprise businesses, effectively overcoming a lot of traditional retailing techniques. Augmented Analytics refers to the usage of tools which deeply analyse how a user is behaving on a specific landing page/piece of software and is very likely to connect the usage of big data to architectures like Google Analytics. Many app developers have stated how companies and clients have all been looking after augmented analytics for their app, due to the fact that mobile traffic has grown massively recently.
The usage of these three pieces of technology is very likely to impact a lot of different markets in 2020. From startups to big enterprise, it’s quite easy to see the potential of these technologies with the new year approaching.